Cracked Egg Creative
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Good MarketingGets SeenGreat MarketingGets Remembered

We combine strategy, creative, and performance to help brands break through crowded markets, connect with the right audience, and drive results that actually matter.

Satisfied clients

150+

BRANDS SERVED

ACROSS THE US

OUR APPROACH

More Than Marketing Momentum

Marketing should do more than fill feeds and burn budget. It should build visibility, create connection, and drive measurable growth.

That's why we blend strategy, creative, and performance to help brands break through crowded markets and move forward with confidence.

Because visibility means nothing if it doesn't lead somewhere.

Chris Kelly
Chris Kelly
Chief Operating Officer
Cracked surface
Chameleon landing on cracked surface
Where Strategy Meets Execution

Built for the Platforms That Move Brands Forward

The right tools matter. Knowing how to use them to drive meaningful growth matters more. From Google and Meta to HubSpot, LinkedIn, Shopify, and beyond, we combine strategy, creative, and performance to build connected marketing ecosystems that help brands move smarter, grow faster, and drive results with greater clarity.

Cracked Egg mascot
Google AdsMetaHubSpot PartnerGoogle Analytics 4Zapier AutomationSEO & SearchPerformance CreativeProven ExpertiseCertified SpecialistsData-Driven StrategyFull-Funnel GrowthTrusted PlatformsMeasurable ResultsConnected EcosystemsGoogle AdsMetaHubSpot PartnerGoogle Analytics 4Zapier AutomationSEO & SearchPerformance CreativeProven ExpertiseCertified SpecialistsData-Driven StrategyFull-Funnel GrowthTrusted PlatformsMeasurable ResultsConnected EcosystemsGoogle AdsMetaHubSpot PartnerGoogle Analytics 4Zapier AutomationSEO & SearchPerformance CreativeProven ExpertiseCertified SpecialistsData-Driven StrategyFull-Funnel GrowthTrusted PlatformsMeasurable ResultsConnected EcosystemsGoogle AdsMetaHubSpot PartnerGoogle Analytics 4Zapier AutomationSEO & SearchPerformance CreativeProven ExpertiseCertified SpecialistsData-Driven StrategyFull-Funnel GrowthTrusted PlatformsMeasurable ResultsConnected Ecosystems

Google Ads

Certified Specialist

Google Analytics 4

Certified Specialist

Meta

Certified Specialist

HubSpot

Certified Specialist

Zapier

Certified Specialist
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TO BREAKsharpTO BREAKsharpTO BREAKsharp
THROUGHiconicTHROUGHiconicTHROUGHiconicTHROUGH
The brands that stand out don't follow the crowd  ·  They challenge assumptions, connect with people, and show up with intention.
What We Do

Whatever Growth Takes

No disconnected tactics. No one-size-fits-all playbooks. Just smart strategy, bold creative, and marketing built around what your brand actually needs to grow.

Growth is not built by playing it safe. It comes from seeing what others miss, challenging what no longer works, and building what moves the business forward.

Nick Bouras
Nick Bouras
Founder & CEO
PAID MEDIA

PAID MEDIA

Campaigns built to cut through the noise, connect with the right audience, and turn spend into measurable momentum.

EXPLORE
CREATIVE SERVICES

CREATIVE SERVICES

Scroll-stopping creative designed to capture attention, spark connection, and move people to action.

EXPLORE
CONTENT MARKETING

CONTENT MARKETING

Content with purpose; built to educate, engage, and keep your brand top of mind long after the scroll.

EXPLORE
ORGANIC SOCIAL MEDIA

ORGANIC SOCIAL MEDIA

Social strategies that build visibility, strengthen connection, and keep your brand part of the conversation.

EXPLORE
WEBSITE DESIGN & DEVELOPMENT

WEBSITE DESIGN & DEVELOPMENT

Digital experiences built to look sharp, work hard, and turn curiosity into action.

EXPLORE
SEO

SEO

Visibility that works harder; helping the right people find your brand when it matters most.

EXPLORE
EMAIL & LIFECYCLE MARKETING

EMAIL & LIFECYCLE MARKETING

Strategic touchpoints designed to nurture relationships, build trust, and turn interest into action.

EXPLORE
MARKETING STRATEGY

MARKETING STRATEGY

Clear direction, smarter decisions, and a roadmap built around what growth actually requires.

EXPLORE
PAID MEDIA

PAID MEDIA

Campaigns built to cut through the noise, connect with the right audience, and turn spend into measurable momentum.

EXPLORE
CREATIVE SERVICES

CREATIVE SERVICES

Scroll-stopping creative designed to capture attention, spark connection, and move people to action.

EXPLORE
Our Portfolio

Big Ideas Mean Nothing
Without Results

Real projects. Real brands. Every engagement built on smart strategy, bold creativity, modern technology, and a relentless focus on measurable business results.

Web Design + Development

Lineage Roofing

A conversion-driven roofing website built to capture local leads, establish authority, and build trust in a competitive home services market.

Web DesignWordPressCustom ThemeLocal SEOLead GenerationResponsive UIPHPJavaScript
01 / 07
lineageroofing.com
Lineage Roofing desktop
Lineage Roofing mobile
Lineage Roofing tablet
THE DIFFERENCE IS WHO'S DOING THE WORK

Smart Strategy
Real People
Zero Guesswork

Businesses don't hire agencies. They hire the people behind them. That's why we've built a leadership team that challenges assumptions, questions conventional thinking, and pushes each other to think bigger. We continuously explore emerging technologies, refine smarter strategies, and demand measurable proof that our work is creating real business impact.

Most importantly, we care about your success as much as the work itself — because exceptional outcomes are never assumed. They're earned.

Vanessa Moreno
Vanessa Moreno
Co-Founder & Creative Director
Nick Bouras
Strategy

Nick Bouras

Founder & CEO

Growth rarely comes from playing it safe. With experience spanning national marketing agencies, executive leadership roles, and building agencies from the ground up, Nick brings deep expertise leading sales and business development teams while helping brands break through crowded markets, stand apart, create connection, and grow with intention.

Chris Kelly
Operations

Chris Kelly

Chief Operating Officer

Part strategist, part operator, fully invested in making marketing work smarter. With leadership experience spanning global brands like Universal Destinations & Experiences, SWISSGEAR/Wenger Travel Products, and several national marketing agencies, Chris brings deep expertise leading creative and digital teams, aligning strategy with execution, and turning ambitious ideas into scalable momentum.

Garrett Johnson
Technology

Garrett Johnson

Chief Technology Officer

Built on discipline, innovation, and a relentless drive to solve complex problems, Garrett brings experience spanning national marketing agencies, leading software development firms, and award-winning digital experiences. An ex-Navy technology leader, he specializes in building integrated platforms, full-funnel marketing ecosystems, functional applications, and smarter digital solutions designed to help bold ideas scale and perform.

Vanessa Moreno
Creative

Vanessa Moreno

Co-Founder & Creative Director

Vanessa leads the agency's creative strategy and oversees the teams responsible for photography, video, design, and content development. Passionate about the power of storytelling, she helps ensure every creative initiative is built to capture attention, create memorable brand experiences, and support measurable business growth.

Hatch
Culture
Unofficially responsible for team morale

Hatch

Chief Momentum Officer

The backbone behind the culture. Keeper of momentum, healthy boundaries, and the occasional reality check. Hatch reminds us that the best work happens when talented people trust and respect each other, play to their strengths, and genuinely enjoy building bold things together.

Nick Bouras
Strategy

Nick Bouras

Founder & CEO

Growth rarely comes from playing it safe. With experience spanning national marketing agencies, executive leadership roles, and building agencies from the ground up, Nick brings deep expertise leading sales and business development teams while helping brands break through crowded markets, stand apart, create connection, and grow with intention.

Chris Kelly
Operations

Chris Kelly

Chief Operating Officer

Part strategist, part operator, fully invested in making marketing work smarter. With leadership experience spanning global brands like Universal Destinations & Experiences, SWISSGEAR/Wenger Travel Products, and several national marketing agencies, Chris brings deep expertise leading creative and digital teams, aligning strategy with execution, and turning ambitious ideas into scalable momentum.

Garrett Johnson
Technology

Garrett Johnson

Chief Technology Officer

Built on discipline, innovation, and a relentless drive to solve complex problems, Garrett brings experience spanning national marketing agencies, leading software development firms, and award-winning digital experiences. An ex-Navy technology leader, he specializes in building integrated platforms, full-funnel marketing ecosystems, functional applications, and smarter digital solutions designed to help bold ideas scale and perform.

Vanessa Moreno
Creative

Vanessa Moreno

Co-Founder & Creative Director

Vanessa leads the agency's creative strategy and oversees the teams responsible for photography, video, design, and content development. Passionate about the power of storytelling, she helps ensure every creative initiative is built to capture attention, create memorable brand experiences, and support measurable business growth.

Hatch
Culture
Unofficially responsible for team morale

Hatch

Chief Momentum Officer

The backbone behind the culture. Keeper of momentum, healthy boundaries, and the occasional reality check. Hatch reminds us that the best work happens when talented people trust and respect each other, play to their strengths, and genuinely enjoy building bold things together.

Nick Bouras
Strategy

Nick Bouras

Founder & CEO

Growth rarely comes from playing it safe. With experience spanning national marketing agencies, executive leadership roles, and building agencies from the ground up, Nick brings deep expertise leading sales and business development teams while helping brands break through crowded markets, stand apart, create connection, and grow with intention.

Chris Kelly
Operations

Chris Kelly

Chief Operating Officer

Part strategist, part operator, fully invested in making marketing work smarter. With leadership experience spanning global brands like Universal Destinations & Experiences, SWISSGEAR/Wenger Travel Products, and several national marketing agencies, Chris brings deep expertise leading creative and digital teams, aligning strategy with execution, and turning ambitious ideas into scalable momentum.

Garrett Johnson
Technology

Garrett Johnson

Chief Technology Officer

Built on discipline, innovation, and a relentless drive to solve complex problems, Garrett brings experience spanning national marketing agencies, leading software development firms, and award-winning digital experiences. An ex-Navy technology leader, he specializes in building integrated platforms, full-funnel marketing ecosystems, functional applications, and smarter digital solutions designed to help bold ideas scale and perform.

Vanessa Moreno
Creative

Vanessa Moreno

Co-Founder & Creative Director

Vanessa leads the agency's creative strategy and oversees the teams responsible for photography, video, design, and content development. Passionate about the power of storytelling, she helps ensure every creative initiative is built to capture attention, create memorable brand experiences, and support measurable business growth.

Hatch
Culture
Unofficially responsible for team morale

Hatch

Chief Momentum Officer

The backbone behind the culture. Keeper of momentum, healthy boundaries, and the occasional reality check. Hatch reminds us that the best work happens when talented people trust and respect each other, play to their strengths, and genuinely enjoy building bold things together.

0
THE PRINCIPLES BEHIND THE PERFORMANCE

Not Just Values
Standards

How we think matters. How we work matters more. These are the principles that shape how we challenge assumptions, move with intention, and help brands break through.

The best systems aren't built for speed alone. They're built with intention so every decision we make is one we can defend, measure, and build on.

Garrett Johnson
Garrett Johnson
Chief Technology Officer

We challenge what's expected to create what works. Our ideas are designed to stand out, cut through noise, and drive measurable impact.

we are —
CreativeCourageousChallenger-mindedDistinctive
we are not —
BlandPredictableSafeApproval-dependent

We move with precision and speed; evolving based on data, performance, and changing conditions without losing strategic direction.

we are —
AgileResponsiveVersatileForward moving
we are not —
StaticSlowRigidOutdated

We don't just care, we commit. We take ownership of outcomes, act with urgency, and operate like an extension of your team because your success is what we're here to drive.

we are —
AccountableProactiveEngagedCollaborative
we are not —
TransactionalPassiveDetachedOrder-takers

We think beyond the obvious to create ideas that are original, compelling, and strategically grounded. Our creativity isn't just expressive; it's built to capture attention and drive action.

we are —
CreativeInventiveVisionaryCurious
we are not —
PredictableRepetitiveSurface-levelCreatively stagnant

We don't act on instinct alone; we act with precision and purpose. Every strategy, decision, and execution is aligned, intentional, and built to drive meaningful results.

we are —
StrategicIntentionalDisciplinedOutcome-focused
we are not —
RandomRushedDirectionlessReactive without clarity

We operate with honesty, transparency, and accountability in everything we do. From performance reporting to client communication, we prioritize truth and trust over convenience every time.

we are —
HonestTransparentAccountableTrustworthy
we are not —
MisleadingReactive under pressureCutting cornersProtecting ego over outcomes
National Reach

Built for Bold Brands
Wherever Growth Happens

From headquarters to growth markets, we combine big-picture thinking with regional insight to help brands break through, connect with the right audiences, and move momentum forward where it matters most.

St. Louis
Jacksonville
Orlando
New York
San Diego
St. Louis, MO

Where Big Ideas Take Shape

Our headquarters and strategic home base, St. Louis sits at the center of where ideas become momentum. From the Midwest and beyond, this is where strategy, creativity, and execution come together to help brands grow with clarity and confidence.

HQ
Home Base
Work With Us
Ready to Break Through?

Good Brands Get SeenGreat Brands Get Remembered

Bold IdeasSmart StrategyMeaningful Momentum

The difference is what happens next. Let's build strategy, creative, and momentum designed to help your brand stand apart and move forward with purpose.